Privacy Policy

Last Updated: November 13, 2026

At Oqelle, we recognize that protecting personal information is an important part of maintaining customer trust.

This Privacy Policy describes how Wuhan Qunxiang Technology Co., Ltd., operating the online store under the brand name Oqelle ("we," "us," or "our"), collects, uses, retains, and shares information when customers visit our website, make purchases, or communicate with our team.

Our store uses Shopify to support online shopping, payment processing, and order administration.

1. Information We Receive

The information we collect depends on the services you use and how you interact with our store.

Customer Identification and Contact Details

This may include your name, email address, telephone number, billing information, and delivery address.

Order Information

We may maintain records of purchased products, order references, payment status, shipment details, and requests involving cancellations, returns, and refunds.

Payment Records

We may receive transaction references and payment confirmation information needed to verify purchases and process refunds. Full payment credentials are generally handled by the relevant payment service providers.

Account Information

If you register an account, we may collect account credentials, saved preferences, and related settings.

Technical Information

When you browse our website, certain technical details may be collected, including IP address, browser type, device characteristics, operating system, network information, and browsing activity.

Communications and Customer Submissions

Information you voluntarily provide through emails, messages, photographs, videos, and support enquiries may be retained to address your requests.

2. Sources of Information

Personal information may be obtained when:

• You place an order or complete checkout.

• You create or update a customer account.

• You contact our support team.

• You interact with website cookies or similar technologies.

• Shopify or other service providers process information for our store.

• Payment, shipping, and fulfillment partners provide transaction-related information.

• Information is received from other lawful sources where permitted.

3. Business Uses of Personal Information

We may use collected information to:

• Operate and maintain the Oqelle online store.

• Verify purchases and payment transactions.

• Prepare and fulfill customer orders.

• Coordinate shipping and delivery.

• Send order confirmations and tracking notifications.

• Respond to product and customer service questions.

• Process order changes, cancellations, returns, and refunds.

• Maintain customer accounts and preferences.

• Detect suspicious activity and reduce transaction risks.

• Improve website performance and shopping functionality.

• Send marketing communications where legally permitted.

• Maintain business records and comply with legal requirements.

We aim to use information in a manner consistent with the purposes for which it was collected and applicable privacy laws.

4. Cookies and Online Tracking

Our website may use cookies, pixels, and comparable technologies to support its operation.

These tools may be used to:

• Maintain shopping cart sessions.

• Remember customer preferences.

• Support account and checkout functions.

• Measure website traffic and performance.

• Understand visitor interactions.

• Support advertising and marketing activities where applicable.

You may manage certain cookie settings through your browser or available privacy controls.

Blocking essential cookies may affect website functionality, including shopping cart and checkout services.

Where applicable law requires consent for non-essential tracking, we will provide appropriate consent mechanisms.

5. Disclosure to Other Organizations

Certain service providers may need access to relevant information to perform services for our business.

These may include:

• Shopify and e-commerce platform providers.

• Payment processing companies.

• Shipping carriers and logistics providers.

• Warehousing and fulfillment partners.

• Customer communication providers.

• Website maintenance and analytics services.

• Advertising partners, where applicable.

• Fraud detection and security services.

We limit shared information to what is reasonably required for the relevant purpose.

We may also disclose information when required by applicable law, valid legal procedures, or to protect our customers, business, and legal interests.

6. Shopify and External Platforms

Shopify provides the e-commerce infrastructure used by our store. Information submitted through our website may be processed by Shopify and other third-party providers involved in our operations.

Their processing activities may be governed by separate privacy terms.

You can review Shopify's privacy information here:

https://www.shopify.com/legal/privacy

Our website may also link to independent external websites. We do not control their privacy policies or data handling practices.

7. Retention and Information Security

We retain information for periods reasonably necessary to support transactions, customer service, shipping, refunds, accounting, fraud prevention, dispute resolution, and legal compliance.

Retention periods may vary depending on the information involved and the purpose of processing.

We apply reasonable administrative, organizational, and technical safeguards intended to protect personal information from unauthorized access, disclosure, loss, or alteration.

However, no electronic storage system or internet transmission can be guaranteed to be completely secure.

When information is no longer needed, we will take appropriate steps to delete or anonymize it where applicable.

8. Your Privacy Rights

Depending on your location and applicable laws, you may be entitled to:

• Request access to personal information held about you.

• Ask for inaccurate information to be corrected.

• Request deletion of eligible personal information.

• Obtain information about certain data processing activities.

• Exercise applicable rights relating to marketing communications.

Privacy-related requests may be submitted to:

service@oqelle.com

We may request information to verify your identity before responding.

Certain records may be retained where necessary for legal compliance, financial recordkeeping, fraud prevention, or dispute resolution.

Promotional emails may be unsubscribed from using the instructions included in the message. Essential order and service notifications may still be sent.

9. Children's Information

Our online store is intended for a general audience and is not specifically designed to collect personal information from children.

We do not knowingly collect children's personal information in violation of applicable law.

If you believe a child has provided personal information improperly, contact service@oqelle.com so we can review the matter.

10. International Processing

Oqelle is operated by Wuhan Qunxiang Technology Co., Ltd., a company based in China.

Shopify and other service providers may operate in different countries. Therefore, personal information may be transferred to, stored in, or processed in jurisdictions outside your country of residence.

Where required by applicable law, appropriate safeguards will be implemented for international transfers.

11. Changes to This Privacy Policy

We may revise this policy when our website, business operations, service providers, or legal requirements change.

The latest version will be published on this page with its updated revision date.

Additional notice will be provided where required by law.

12. Contact Details

For privacy enquiries and requests concerning personal information, please contact:

Brand: Oqelle

Company: Wuhan Qunxiang Technology Co., Ltd.

Email: service@oqelle.com

Phone: +86 18327091235

Business Address:

Unit A, 24th Floor, Room 145, Yuan Space, Building 8, Phase II, Beichen Guanggu Li, North of Gaoxin 2nd Road, Guandong Subdistrict, East Lake High-tech Development Zone, Wuhan City, Hubei Province, China.